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Tiburon panel wants another look at sites for public-art ‘street signs’

Tiburon Heritage and Arts Commission delays decision on $20K positive-message street sign project until September.

SCOTT FROSCHAUER VIA TOWN OF TIBURONLos Angeles artist Scott Froschauer creates signs to U.S. Transportation Department standards but with inspiring messaging. Tiburon is considering his works for a public art exhibit.
Francisco Martinez
By FRANCISCO MARTINEZ · 1 min read

Tiburon officials want the artist behind a proposed public-art project to reconsider where his positive-message street signs would go before they decide whether to recommend the temporary installation.

The Heritage and Arts Commission voted 6-0 Aug. 26, with Commissioner Jaleh Etemad absent, to keep working with artist Scott Froschauer to refine his “The Word on the Street” proposal, aiming to review it again Sept. 23.

Froschauer creates vandalism-resistant signs built to U.S. Transportation Department standards but replaces the typical commands with affirmations.

After discussing Froschauer’s proposal at its June and July meetings, the arts board asked the artist to come back with more specific details about the signs. The most recent plans from Froschauer, who visited Tiburon Aug. 20 and met with commission Chair Arjun Gupta, call for 15 signs, which would cost a total of $20,000: $1,000 per sign and a $5,000 start-up fee. He reduced the exhibition period from one year to six months, proposing signs at Zelinsky Park, Cypress Hollow Park, Teather Park and South of the Knoll Park.

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A version of this story appeared in the Sept. 3, 2025, print edition of The Ark. See something wrong? Request a correction.
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